French underwear brand Freegun having been making big moves in BMX in 2012! They sponsored the World Cup series, they’ve grown their race team which is headed up by top French Elite rider Vincent Pelluard and they also support the race scene with event sponsorship which is why you’d have noticed the heavy branding at St.Etienne last weekend. They are doing a lot of promotion in the race scene and the brand has been well received so far. They also recently put out a Facebook post with the images of Bob Haro’s limited edition graphic for the UCI Supercross pants coming out next spring which got some good attention, this will follow the collaboration with Stay Strong which will be launched for Caen IndoorImages coming soon). All over print underwear is big in Europe and Freegun will be hitting UK shores soon so watch this space..
In the meantime check out their video from last weekend’s action: